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Nov 22, 2024
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2010-2011 HillBook (Class of 2014) [ARCHIVED HILL BOOK]
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BUS 336 - International BusinessThree Credits
Fall and Spring Semesters
This course introduces the students to the economic, political, and cultural environments affecting international business. In addition, the influence of government on trade, foreign direct investment, foreign exchange, export and import strategies, and the impact of multinational enterprises will be discussed. Students will also be exposed to the comprehensive set of dynamics that comprise international business decision environments and will learn to evaluate alternative courses of action in a global setting. Particular emphasis will be placed on areas of current importance. Extensive use of cases and readings.
Prerequisite(s): Junior standing.
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