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Apr 16, 2024
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2010-2011 HillBook (Class of 2014) [ARCHIVED HILL BOOK]
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BUS 346 - Retail ManagementThree Credits
Fall Semester
Managerial problems and policies concerning financing, location, organization structure, merchandising policies, advertising and sales promotion, pricing, personnel management, operating and service policies, accounting and control, and other related retail management problems. Emphasis is given to nonstore retailing such as direct mail or other forms of home shopping.
Prerequisite(s): BUS 340 , and Junior standing.
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