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Apr 16, 2024
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2012-2013 HillBook (Class of 2016) [ARCHIVED HILL BOOK]
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BUS 443 - Entrepreneurial Strategies and Electronic CommerceThree Credits
Spring Semester
Survey of electronic commerce, including the process of buying and selling goods, services and information over networks, primarily using Internet technologies to manage various business processes. Emphasizes the managerial rather than the technological approach. Describes major advantages, limitations and risks. Topics include applications to business-to-consumer, business-to-business and intrabusiness applications.
Prerequisite(s): BUS 340 , and Sophomore standing.
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