Oct 16, 2018  
2016-2017 HillBook (Class of 2020) 
2016-2017 HillBook (Class of 2020) [ARCHIVED HILL BOOK]

BUS 440 - Topics in Marketing

Three Credits
Not Offered 2015-2016

This course will introduce new courses into the marketing curriculum in the areas of consumer behavior, e-commerce, international marketing, marketing research, sales management, retail management, business-to-business marketing, new business development, channels of distribution, relationship marketing, sport marketing, etc.

Prerequisite(s): BUS 340 , and Junior standing.